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Your Borough Of Poole

Fairtrade Poole

Why is Fairtrade Town status important to Poole?

Becoming a Fairtrade Town shows Poole’s commitment to supporting Fairtrade and using products with the Fairtrade Mark. Poole’s prosperity was based on the wool and cod trade with Canada – two of the first industries with global connections. Poole has a long history of campaigning for global justice and has a strong belief in fairness for all.

Poole has had a long affinity with Fairtrade with a number of shops stocking items for many years. Many local organisations, groups and individuals across the community are already actively supporting and promoting Fairtrade in Poole. We need your help to join in and back Poole’s bid to become a Fairtrade Town.

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What is Fairtrade?

Fairtrade provides a way for consumers to show their commitment to a fairer world. Fairtrade is about better prices, decent working conditions, local sustainability, and fair terms of trade for farmers and workers in the developing world. As well as paying fair prices to the producers, Fairtrade also supports producer organisations in social development projects, e.g. health and education provision.

The Fairtrade Mark is an independent consumer label which appears on UK products as a guarantee that they have been certified against internationally agreed Fairtrade standards.

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What do we need to do to achieve Fairtrade status for Poole?

To achieve Fairtrade status, we need to work towards achieving a number of key goals focused on promoting and making Fairtrade products widely available.

  • availability of Fairtrade Mark products in retail & catering outlets:

  • at least four Fairtrade product ranges readily available in the area’s retail outlets

  • at least two products served in local catering outlets

  • local workplaces and community organisations support Fairtrade and use Fairtrade products whenever possible

  • media coverage and events raise awareness and understanding of Fairtrade across the community

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You can help by:

Letting us know about Fairtrade in Poole:

  • any Fairtrade events/activities already taking place in the local community

  • businesses: do you sell Fairtrade products and/or make such products available to staff?

  • community groups: Do you support Fairtrade and use Fairtrade products where possible?

  • please complete this short survey and let us know if you use or sell Fairtrade products

Promoting more Fairtrade in Poole by:

  • purchasing products with the Fairtrade Mark
  • asking retail and catering outlets to stock more Fairtrade products
  • encouraging community groups (if they don’t already) to support and use Fairtrade products
  • persuading your employer to make Fairtrade products available to staff and visitors
  • raise media awareness of Fairtrade by publicising relevant events and activities

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Gwyn Jones from Transition Town “I was delighted with the positive response we received about Fairtrade and the campaign for a Fairtrade Poole. Many more people than I expected – across all age ranges - are committed to supporting the principles of “fair trade” by regularly buying Fairtrade products.”

Lucy Cooper, President, Poole Chamber of Trade and Commerce “It is really encouraging to see businesses of all different sizes getting involved in the Fairtrade awareness and we are fully supportive of this campaign. It is important that businesses know how they can get involved as it may be something as easy as swapping to Fairtrade tea bags in the office.”

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Contact us


01202 633398

Text Relay
18001 01202 633398

Amy Gallacher
Corporate Strategy & Communications
Civic Centre Poole
BH15 2RU